Jon Whitby – Designing Better Futures through Data, Design & Experience

Fresh Thinking on CX, Growth & Design

Ideas, lessons, and frameworks shaped by real-world work — all aimed at building better experiences, stronger teams, and smarter strategy.

Experiments in Progress

A collection of tools, side projects, and creative builds — designed to solve problems, explore ideas, or just see what’s possible.

Curious Badger

Curious Badger is a lightweight SEO crawler built in Python to scan websites fast and surface what matters — titles, metadata, alt tags, errors, and structure. Built for clarity, not clutter.

Style Shifter

Style Shifter is a Chrome plugin that lets you customize any website with your own CSS and JavaScript. Tweak layouts, inject functionality, and make the web work your way — in real time.

A/B Test Duration Calculator

An A/B Test Duration Calculator estimates the time needed to achieve statistically significant results, ensuring reliable and efficient testing.